Here’s the thing though…it’s not like he was there this weekend. He actually shot the video for his song, “I’ll Show You”, there back in 2015, and since then so many visitors have flocked to the spot ruining paths and vegetation!
An Environmental Agency of Iceland official said, “This canyon was somewhat unknown, but I think Icelanders have known about it a lot longer. The great increase in foot traffic began after Bieber came. There has been an increase of 50 percent to 80 percent between 2016, 2017 and 2018.” Originally they were just going to shut it down for two weeks, but now it will be closed to visitors until June to give it more chance to recover.